Supports execution of customer marketing initiatives for K-8 literacy products, focusing on engagement, adoption, and retention.
Role Overview
The Customer Marketing Manager, Literacy supports execution of customer marketing initiatives that drive engagement, adoption, and retention across Curriculum Associates' literacy products.
Key Responsibilities
- Support execution of multi-channel customer marketing campaigns
- Develop and maintain customer communications and assets
- Collaborate with Product Marketing and Partner Success teams
- Support customer advocacy efforts and feedback analysis
- Contribute to reporting on campaign performance
Requirements
- 3+ years experience in K-8 literacy or ELA curriculum marketing
- Bachelor's degree required; master's preferred
- Strong communication, organizational, and analytical skills
- Knowledge of K-8 literacy curriculum market
Additional Information
This is a full-time, remote role based in the United States with a competitive benefits package.